Mimmi Lassen Nowakowski is a Gothenburg-based photographer specializing in editorial fashion and fine art. With a history in working with branded storytelling that resonates with large audiences, she has collaborated with well known Scandinavian fashion personalities such as @emiliadeporet, @hannamw, and @ellenclaesson.

Her previous clients for print and lookbook work include Vogue Scandinavia, Farfetch, Peak Performance, William Wahlström, Ateljé Runmarker, and Mega Mikaela.

Mimmi is also dedicated to supporting emerging talent, offering tailored one-on-one sessions focused on camera presence, posing techniques, and industry insight. Her approach helps aspiring models build confidence, understand their angles, and move fluidly on set. Each session is a collaborative experience — designed to reveal the essence of the individual and highlight what makes them unmistakably unique.